John Frieda: Product Advisor
The John Frieda® Product Advisor is an online recommendation engine that helps consumers find the right products for their hair care needs while also promoting awareness of the John Frieda® brand’s seven product categories.
Its elegant design and sophisticated user interaction and animation earned the site 3 awards.
- Assisted with user flow and interaction design
- Worked with a graphic designer to attain necessary assets
- Implemented Product Advisor in Flash/ActionScript 3
- Localized to support other languages
- Webby: Official Honoree for the Beauty and Cosmetics category in The 15th Annual Webby Awards 2011
- W3: Silver Award in Consumer Goods category 2010
- WebAward: Best Consumer Goods Website 2010